Archive: https://archive.is/MXNri
Piers can see the writing on the wall, the viewership is online for long, multi-hour content to compliment short form clips on TikTok, not broadcast media and their strict regime of schedules.
Have to say, I have also seen regular content creators on YouTube, Rumble, Odysse et al also move in this direction. Channels that used to put out 20-30 minute concise content are now expanding it to 1-2 hour live streams, if not longer on increasing occasion.
The days of 10-60 minute video and audio form content is dying. People either want long form or clip form content, nothing in between.
He overestimates how much people care about what he has to say.
Yes it's not about the format but the personality. Recall that Chris Wallace tried to do the exact same thing on CNN Digital and failed spectacularly.
That's cause Wallace has permanent smug douchebag face.
This'll be like the all the cringy Hollywood people trying to make youtube channels a few years ago. They post a couple of videos, make it abundantly clear how completely unrelatable they are as people, then give up.
Maybe Piers has enough of his own personal following to make it, but most people in MSM definitely don't.
He will turn comments off.
If there's one thing I'm happy about with this recent trend is all these LBC style presenters who start shit with the public and then go ban happy are going to have zero career fast because they won't be able to handle audience interaction in any capacity which is one of the staples of what makes the internet somewhat interesting.
For foreigners who don't know LBC is this radio show in the UK that tried to brand itself as some alternative talk show where callers could interact with presenters and make their points. It quickly dropped that facade and started getting rid of anybody remotely interesting in favour of these creepy open border pro-eu activists and they act like discord mods any time a caller tries to give an opinion. They say something, the presenter starts an argument over it while being the most smug and confrontational douche possible. Then when the caller inevitably gets annoyed with them because of their behaviour they cut them off and then lecture them to the rest of the audience.
Piers Morgan is kind of the personification of that kind of behaviour where like most television or radio presenters he cannot exist outside of the media bubble where he has complete control. It's why whenever you catch these weirdos out in the wild they're like deer in headlights if they're being recorded by a device they can't control.
Like Brie Larson and the other Hollywood types who try their own thing online they'll quickly shut everything off. Not because the internet is 'mean' it's because they're insufferable douche canoes as the phrase goes and they are completely unlikeable people. You see it with any of these types online who have a massive personality problem, they're not alone.
This is probably good, not the Piers stuff, he's a broken clock at the best of times, the moving away from the standard tv slot programming.
The more the structure dies the better it will be as it means the death of the old media. I'm betting the reason long form and clips are so popular with clips is not just short attention spans but because you can watch them on your breaks or commute etc while long form, especially podcasts you can listen to them on monotonous tasks at work, workouts, gaming that doesn't require you to need sound that much etc.
Life has changed where content required you to sit down at a certain time is no longer popular and content should be around the lifestyle of the person.
Even at home, you're seeing the same shift toward long form content. For your average household, that's movies and it's why streaming movie viewing is so popular now, despite the hefty price hikes. Everyone I know watches sports and movies, not the thirty to hour long programmes. Even the broadcast channels are heading this way, albeit to shy of an hour long after breaks. The thirty minute programme is becoming a rare breed in prime time.
Even electrical repair content which is normally less than an hour long, the channels can see where things are going and you now have what would have been multiple videos or parts to a video now in one 2 hour video.
While I don't nor will I ever listen to Morgan, it's interesting to see the opportunism of jumping into the coming thing.
In particular given that there were quite a few extremely interesting things said during the long form interview to anyone with the attention span to watch the whole thing and the intelligence to read between the lines. Putin blatantly alluded that the president of the United States is a figurehead, and that most of Europe are merely puppet states to the same group in control of the US federal government. In everything but name he confirmed the deep state and pointed out that their perfidy goes back to the Cold War.
I can certainly see such a format becoming popular in the near future. It's not merely the evolution of the podcast it's an attack on the short attention span of the consumer society.
That isn't news for anyone. Not even leftists.
You would be surprised at the abject ignorance of normies then.
It won't work on youtube. They have too much to say in what you can't say.
Love or hate Crowder, he was absolutely correct in refusing the contract to let YouTube Karens indirectly dictate what he's allowed to say.
*YouTube yenta
Piers isn't doing it for the money. He's doing it for the narcissism. YouTube makes Narcs super well fed.
No one likes pIers morgan though.
I like my stories and documentaries to be as long as they need to be. Seems like interviews benefit, too - some jackass was complaining about how the interview was "unfiltered", and how that would "kill democracy".
Also don't filter it or they are going to say it's manipulated.
Exactly this. Like if Rogan has a guest I find interesting, I'll go seek out the full episode. Otherwise, I watch clips with interesting subject titles. Same with most of the channels I'm subbed to.
John Stossel has an excellent channel, almost everything is under 10 minutes and its what he used to do as a full weekly news segment, maybe even a few extra minutes longer, without bogging the subject down and dragging it out for extra ad breaks.
Kind of the opposite of Jordan Peterson. I watched one longform video of him and I just couldn't do it. He takes way too long thinking of pretentious words to add to his monologues to make him sound like he knows more than he does. I don't care what his message is, I just don't particularly like listening to the guy talk (though he clearly enjoys listening to himself).
Wow I had no clue of any of that. I listened to one hour+ long video of his and some 10 minute clips that should have been 3 or 4 minute clips and I made my judgment based on that. But that was years before covid.
He legit got addicted to drugs? I actually find that hilarious because the only stuff I ever really heard him talk about was young men needing to find meaningful things in their lives to avoid shit like that. Lol.
Left out just a few details there, eh? You'd have a good career as a smear merchant for the mainstream media.
I don't know if he actually stated it, but shilling for Israel is also a big part of his mission.
You sure you haven't trained with Rachel Maddow? You're good at this.
Never heard about the bad gun takes.
A little strange considering he originally hails from rural Alberta (though spent a lot of time on campuses in Toronto and Harvard).
Jordan Peterson is a master of bafflegarble. He says lots of words that don't really mean anything.
I'm going to guess that Piers does not have enough of a fan base to make it as "successful" as Tucker's
walk into my dad's office and they'd have fox business or one of those channels on every single day, the whole time. walk into my office, and it looks like a silent computer lab and everyone has earbuds in. viewing habits changed. traditional TV viewership is going the way of the dodo. i don't think i know anyone under 50 with normal TV service.
also, the economics of these giant stations is dead. they're massively overstaffed and bloated. corporate bureaucracy allows a lot of coasters. you can do quite well with 20% of the staff or even less. one person on A/V (often part-time), one or two video editors cutting the 1-2 hour stream into short clips (then upload everything), a revenue/business manager, a social media manager, and a few writers. TV talk shows have 5-10x the staff, often for worse revenue.
You mean "jumping on the bandwagon", it's Piers Morgan afterall.
It's working for Tucker because he is Tucker Carlson. Piers is unlikely to see the same degree of success just judging from the television viewership, you can see that Piers doesn't bring in viewers like Tucker did. Ergo this is foolhardy at best.
I realized this after doing the forum thing for a bit: Your average TV show, or talk radio host, just does not have the time to get into details, even in a hour long show. Forums allow discussions to take place over days, or even weeks, with minute details presented and discussed. This kind of thing just can't happen in traditional media.
It can in alternative media, without the need to break every 7-10 minutes for 2 minutes of commercials.
Witness the interview with Putin just now. Tucker can go for over 2 hours continuous, no commercials, no breaks. Why? He's on twitter, and doesn't need commercial breaks.
I find it heartening that long form content is starting to become more popular, perhaps we can get more than a half an inch deep when we discuss things now.
What makes alternate media better than establishment media that these people always fail to realize is there are more people on alternate services that are directly beholden to their audience. Coupled with decentralism, alternate services have something for everyone.
Establishment media is the complete opposite and has no interest in giving people what they want.
Tucker also has the street cred to not only go independent and be successful, but also get interviews with Vladimir freaking Putin. Don't know if Morgan has it.
Who the hell has time for all this content? YouTube livestreams are garbage, with all the 'supachats' and inane banter.
I use brave on my phone to force YouTube to play in the background. Using this, I'll put my headphones on for longform interview or show while I do chores. But yes, once they go to whoring for superchats it gets boring and lame quick as the natural flow of conversation dies.
You can't do what Tucker does on Youtube.
RUM stock:
https://www.marketwatch.com/investing/stock/rum
Wouldn't it be funny if Piers goes his own way and ends up being way better as a journalist then claim the only reason he has to act the way he did before is before he was censored on big news networks. IMO that would be the marketing spin I'd put on it for him. Lime Piers Morgan unleashed and then name drop some jews and say a few racist things.