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43
Bud Light Continues Their PR Disaster: “People do not want to enjoy their beer with a debate. They want beer to be simple, beer to be for everyone and beer to be enjoyable as they share it with family and friends.” (hotair.com)
posted 2 years ago by TerpenoidTester 2 years ago by TerpenoidTester +43 / -0
Bud Light's plan to win back customers is a no-brainer
Stick to beer
hotair.com
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▲ 30 ▼
– cccpneveragain 30 points 2 years ago +30 / -0

People do not want to enjoy their beer with a debate.

Well good luck selling Bud Light. With anything but a homogeneous crowd of woke sheep or I guess sitting around by yourself, buying a Bud Light comes with a debate included as standard.

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▲ 37 ▼
– TerpenoidTester [S] 37 points 2 years ago +37 / -0

The real irony of that statement is that all they had to do was put out a statement distancing themselves from the dumb cunt they wrongly put the brand under, apologize, and go back to their earlier successful marketing campaign.

That's it. This could have been handled in a single day. I'm not sure if it is sheer fucking hubris or total ineptitude but watching them destroy their business over a refusal to apologize is absurd.

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▲ 8 ▼
– lgbtqwtfbbq 8 points 2 years ago +8 / -0

There's a scene in Moneyball where the coach isn't coaching the team the way the GM wants, and the GM asks him why. And the coach replies something like "because when I get fired from this job I need the rest of the league to know I'm not a crazy person."

All the employees of the PR department need to make it clear they're still on board with all this stuff in order to stay employable.

And if we're being honest, they probably also know the right has a very short memory when it comes to stuff like this. So there's probably more than a little bit of "playing for time" going on.

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▲ 11 ▼
– Careless_Ejaculator 11 points 2 years ago +11 / -0

the right has a very short memory

You started buying Gilette again already? Come on man.

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▲ 5 ▼
– lgbtqwtfbbq 5 points 2 years ago +5 / -0

Am I wrong? How long did people stop watching football?

This Bud Lite thing is fairly unique in terms of how long it's stuck.

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... continue reading thread?
▲ 3 ▼
– mikhalych 3 points 2 years ago +3 / -0

And if we're being honest, they probably also know the right has a very short memory when it comes to stuff like this. So there's probably more than a little bit of "playing for time" going on.

the whole debacle has been pretty unusually memorable, though. I cant imagine anyone picking a can in a year's time asking themselves "why did I quit buying those already?"

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▲ 6 ▼
– ApparentlyImAHeretic 6 points 2 years ago +6 / -0

don't call him a cunt, that's an insult to cunts

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▲ 15 ▼
– Norenia 15 points 2 years ago +15 / -0

him

He's talking about the woman VP.

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▲ 2 ▼
– Oppressinator 2 points 2 years ago +2 / -0

Like Jillete, but now we have the council of the grill so that's nice

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▲ 16 ▼
– 1776ReasonsWhy 16 points 2 years ago +16 / -0

Much in the same way that many normies were brainwashed into Leftist ideas over the years through constant social pressure and antagonism, so, too, can the old drinkers of Bud be coerced by their friends to drop it and never touch it again. "Watch out, Mickey's got a Bud, he'll be after your dick next!" "Hey guys, check out Eddie chugging the tranny beer, do you think he's practicing for something?"
No one will want to be associated with the Gay Brand now, and the unexpectedly huge backlash and market loss proves that even beer-drinking normies are repulsed and that reputation won't just go away with some advertisements. If that marketing lady isn't given a very public and embarrassing firing and AB doesn't drop this PR gibberish, they will never, ever recover.

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▲ 7 ▼
– Oppressinator 7 points 2 years ago +7 / -0

Consequences are for Whites, she'll reconvene with her Tribe as soon as her name leaves the News

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▲ 4 ▼
– Adamrises 4 points 2 years ago +4 / -0

None of that will help them, because the same "Accusation on Page 1, Retraction on Page 7" problem also applies against the Woke.

All your buddies won't have seen the apology and at least one will still call you a fag for drinking it while you sputter like a fag trying to explain "uh ackshually they apologized and uhm uh..." as he laughs at you.

So even if they groveled back with one, the damage will not go away and those customers are already hooked on their new generational beer.

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▲ 9 ▼
– ApparentlyImAHeretic 9 points 2 years ago +9 / -0

they're committing one of the great internet mistakes: when something negative about you goes viral, shut up and wait for it to blow over. all they have to do is keep playing bland Bud light ads like they normally do, as well as not promote insulting caricatures. But no. They keep putting themselves back in the spotlight and perpetuating the controversy.

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