I can't comprehend the scale of stupidity of Disney Star Wars. They spent over a billion dollars purchasing the IP, then spent hundreds of millions of dollars making and advertising each movie, and they didn't have a concrete plan in place for the individual stories, the story arcs, the characters, the character arcs, the writing, the lore, basic production stuff, directors, etc., that was reviewed, edited, checked, tested, verified, and confirmed by hundreds of people before they even purchased the IP, or even before making the movies. They just decided to wing it, and no one was fired for the gargantuan failures.
The money and manpower wasted is incredible. It certainly paints the people responsible for this in bright poisonous colors, and to properly describe their faults would be more effort than I wish to exert.
Iger probably thought Kennedy was going to behave like another Spielberg because she mentored under, you know, Spielberg. Turns out she was a radical feminist playing the long game. Credit where credit is due; most feminist women are far too emotionally incontinent to run a long con of this magnitude.
They built a Star Wars land at Disney World. Did they base it around the films and characters that have been loved by fans for over forty years? Nope, it's all about the Disney Trilogy.
There's no copyright on the concept of space wizard adventures.
If you want to make a big space wizard adventure... Do it. If you want a space adventure theme park... Do it.
I've got no idea why they'd buy the IP, then basically do nothing with it. It's like they wanted it, specifically just to stifle competition in the market, in the off-chance LucasFilm made another space wizard adventure that would compete with theirs.
I can't comprehend the scale of stupidity of Disney Star Wars. They spent over a billion dollars purchasing the IP, then spent hundreds of millions of dollars making and advertising each movie, and they didn't have a concrete plan in place for the individual stories, the story arcs, the characters, the character arcs, the writing, the lore, basic production stuff, directors, etc., that was reviewed, edited, checked, tested, verified, and confirmed by hundreds of people before they even purchased the IP, or even before making the movies. They just decided to wing it, and no one was fired for the gargantuan failures.
The money and manpower wasted is incredible. It certainly paints the people responsible for this in bright poisonous colors, and to properly describe their faults would be more effort than I wish to exert.
Iger probably thought Kennedy was going to behave like another Spielberg because she mentored under, you know, Spielberg. Turns out she was a radical feminist playing the long game. Credit where credit is due; most feminist women are far too emotionally incontinent to run a long con of this magnitude.
You would be surprised to the extent a woman will play the long game to get back at someone.
Can't just blame Iger. I think this falls on Lucas too. Didn't he recommend her?
Kennedy produced Indiana Jones and the Temple of Doom. She was "co-chair" of LucasFilm before the sale to Disney.
They paid $4 billion cash, and stock options currently worth around $6 billion.
They would have made more money putting that into index funds and not touching it. It's a loss.
They built a Star Wars land at Disney World. Did they base it around the films and characters that have been loved by fans for over forty years? Nope, it's all about the Disney Trilogy.
Which makes no sense.
There's no copyright on the concept of space wizard adventures.
If you want to make a big space wizard adventure... Do it. If you want a space adventure theme park... Do it.
I've got no idea why they'd buy the IP, then basically do nothing with it. It's like they wanted it, specifically just to stifle competition in the market, in the off-chance LucasFilm made another space wizard adventure that would compete with theirs.
ding ding ding