Given how hard I see that shit shilled across half the grocery stores in my area, 300 million does not sound like much. They cost about four bucks a can so that's about 75 million sales in a year.
That'd be a lot if you were a local brand but it's not much for a company that immediately tried to go national. I'd wager given how this shit popped up overnight that they have a chunky marketing budget too.
It makes some sense that they wouldn't be showing a profit. This is not a comment on their ridiculous product or it's idiotic packaging.
Given how hard I see that shit shilled across half the grocery stores in my area, 300 million does not sound like much.
Little-known fact: Grocery stores rent out their shelf space to vendors, with prime end caps and floor space costing more.
Imagine how much they would have to pay to outbid the likes of Coca-Cola or Mondelez, especially in the middle of October where every snack product has a limited-time Halloween gimmick that they want to get out.
Given how hard I see that shit shilled across half the grocery stores in my area, 300 million does not sound like much. They cost about four bucks a can so that's about 75 million sales in a year.
That'd be a lot if you were a local brand but it's not much for a company that immediately tried to go national. I'd wager given how this shit popped up overnight that they have a chunky marketing budget too.
It makes some sense that they wouldn't be showing a profit. This is not a comment on their ridiculous product or it's idiotic packaging.
Little-known fact: Grocery stores rent out their shelf space to vendors, with prime end caps and floor space costing more.
Imagine how much they would have to pay to outbid the likes of Coca-Cola or Mondelez, especially in the middle of October where every snack product has a limited-time Halloween gimmick that they want to get out.
Hell, I’ve seen ads for them on LINKEDIN