Gainax has finally formally applied for bankruptcy
(twitter.com)
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Anno is a smart man.
For all his faults as a creator, he has never been a let down as a businessman.
Even when he literally ran out of money creating Eva, he turned still/looped shots of over a minute into pieces of art people debate about the significance of.
When I saw it for the first time last year, those still shots were a riveting change of pace from modern American ADHD fare.
One reason I fell in love with Eva.
You could probably call me a fanboy now, since I've been soaking up info on EvaGeeks' wiki.
The sheer uncomfortableness of the elavator or the palpable dread of the Kaworu scene are proof that in the lack of something, humans will fill the gap for you. Something I think all "creators" need to understand rather than constantly be trying to "maximize" every scene and dialogue.
Anno did it mostly by accident, as I don't think he is some super genius, but it worked. Just like the way he threw in a shit ton of words he didn't understand (such as all the Christian and Gnostic names/themes) but because they sounded cool until a few of them just worked.