And there is another western media outlet crashing and burning
Though I bet they were already losing money to YouTube fitness and wellness channels already and this is just them going woke expecting ESG funds to save them, but I doubt they are coming..
Even in their heyday, tons of magazines were propped up by fake sales. In extreme cases they'd buy extra copies through a proxy and throw them all into a dumpster just to cook the numbers and trick more advertisers.
And there is another western media outlet crashing and burning
Though I bet they were already losing money to YouTube fitness and wellness channels already and this is just them going woke expecting ESG funds to save them, but I doubt they are coming..
Even in their heyday, tons of magazines were propped up by fake sales. In extreme cases they'd buy extra copies through a proxy and throw them all into a dumpster just to cook the numbers and trick more advertisers.
men's health has been shit for 10+ years.