It's really simple, ESG enables them not to care about appealing to a consumer base because they are guaranteed money coming from ESG backing companies, like Blackrock, for the low cost of hiring a few fags and coloureds (just because they use pretty words doesn't mean it ain't racist).
The problem is, what happens when it runs out which is the current issue looming now. They have effectively driven away their legacy consumer base, the ones they appeal to don't buy their games only go 'yas queen' on social media or more likely complain you're not submissive enough and your game looks so shit it's unlikely to bring in new players.
The ESG is a leash that these companies either don't care or are too stupid to realise they are collaring themselves to. Because if the owner doesn't feed them anymore they're fucked.
The ESG is a leash that these companies either don't care or are too stupid
When everyone involved are activists no one cares about end products or the company, the leash is part of the goal. ESG is just a carrot on a stick to justify their activism. Like locust they leave from one company to another once their projects die.
Gaming as a whole is a more meritocratic field. I wouldn't worry too much about leading gamers around. They already know what is shit. The uninitiated will make a lot of expensive mistakes along the way and may struggle to learn their lessons, but the indie scene is growing stronger because it's not weighed down by this diversity bullshit.
It's really simple, ESG enables them not to care about appealing to a consumer base because they are guaranteed money coming from ESG backing companies, like Blackrock, for the low cost of hiring a few fags and coloureds (just because they use pretty words doesn't mean it ain't racist).
The problem is, what happens when it runs out which is the current issue looming now. They have effectively driven away their legacy consumer base, the ones they appeal to don't buy their games only go 'yas queen' on social media or more likely complain you're not submissive enough and your game looks so shit it's unlikely to bring in new players.
The ESG is a leash that these companies either don't care or are too stupid to realise they are collaring themselves to. Because if the owner doesn't feed them anymore they're fucked.
When everyone involved are activists no one cares about end products or the company, the leash is part of the goal. ESG is just a carrot on a stick to justify their activism. Like locust they leave from one company to another once their projects die.
Gaming as a whole is a more meritocratic field. I wouldn't worry too much about leading gamers around. They already know what is shit. The uninitiated will make a lot of expensive mistakes along the way and may struggle to learn their lessons, but the indie scene is growing stronger because it's not weighed down by this diversity bullshit.
They've driven away their legacy customer base. What they have left is consumers.