Ubisoft is effectively dead
(twitter.com)
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Ubi didn't receive any comp money or incentives to jump on the DEI wagon. Blackrock doesn't own them as they were controlled by the Guillemot family (before the stock massacre, anyway. Blackrock actually held a sizable short position knowing they were going to fail, which freaked out other investors who also dumped the stock.) The Guillemots decided on the George Floyd direction of the game as they hold double voting privileges on any decisions. It's why they were on the verge of bankruptcy - they honestly believed the companies you referenced were actually making money despite losing money. They weren't in on the joke that everyone else seemed to figure out, and were proof that none of it makes any money without being propped up.
It's almost as if stock control is all made up and never matters if retards just jump ship because someone else suggests it might be sunk [by the very person suggesting it].
Nah, after 12 years I'm done giving the benefit doubt to any of these chuckle fucks. It's all intentional and malicious action rather than companies/people being naive and dumb. Hanlon's Razor was misdirection designed to deflect well earned animosity from bad actors.