Their market is men who either don't have enough money for a higher quality product or don't care what they are drinking.
By associating with faggotry the company awakened the consciousness of both groups. Now there is a cost associated with bud light other than the bad taste and empty calories.
The exact men who are their market have the most negative association with faggorty.
It doesn't seem like they realize how far this has gone. I played golf with two of my high school buddies who I see once every few years.
Neither of them follow politics at all. We bought some beers at the turn and they both made comments about Bud Light being for fags lol
And anytime the subject comes up on YouTube, the comments are an endless stream of roasts about the trans shit.
A few months of "yeehaw" commercials isn't going to do a damn thing at this point. Their only way back is to go full anti-woke, but that'll never happen.
Their market is men who either don't have enough money for a higher quality product or don't care what they are drinking.
By associating with faggotry the company awakened the consciousness of both groups. Now there is a cost associated with bud light other than the bad taste and empty calories.
The exact men who are their market have the most negative association with faggorty.
Whoops.
It doesn't seem like they realize how far this has gone. I played golf with two of my high school buddies who I see once every few years.
Neither of them follow politics at all. We bought some beers at the turn and they both made comments about Bud Light being for fags lol
And anytime the subject comes up on YouTube, the comments are an endless stream of roasts about the trans shit.
A few months of "yeehaw" commercials isn't going to do a damn thing at this point. Their only way back is to go full anti-woke, but that'll never happen.