MS bought Zenimax
(twitter.com)
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It's hard to imagine anyone running it worse than Zenimax themselves did. And yet I'm still not hopeful.
im just surprised Todd convinced them it was all worth THAT much.... jesus the only successful franchise out of that list right now is DOOM and thats all down to ID being the amazing tallanted bastards that they are.
This whole thing is reminding me of the Disney acquisition of Fox, where the buyer seems to have seriously overestimated the value of the company they bought. I mean, Bethesda has some popular IPs under their belt, but all of them combined are not worth more than the freaking Star Wars IP, which is a song compared to what Microsoft spent here! And that's without taking into account how much Bethesda Game Studios has tanked its reputation with Fallout 76 and is nowhere near delivering another TES, how Arkane has only released one commercial failure after another, and how...everything else is such a nonentity. ID really is all Zenimax has going right now.
I wouldn't be surprised if this ends up backfiring on Microsoft.