Depends on what the goal is.

I think they're well past pushing an agenda, maybe as far back as 2015. The camps have been formed, lines have been drawn, and anyone tennable to their position has been recruited.

What they're doing is intentionally ruining everything we like. It's not about bringing us on-side, it's about demoralising us so that we don't fight back.

"Hey, your enemies are in charge of your institutions, take a look at what we're doing to your favourite cultural icons while there's nothing you can do to stop us" is the idea. The useful idiots who still support these shows are so weak that they don't even care that their messaging is incoherent; what are they going to do? It's the ones who had the stones to disagree when it was completely unpopular to do so that they're concerned with, which is why they're systematically deconstructing every single franchise popular among that crowd.

Money is not important to them, other than as a means to an end. Culture isn't important to them because they have their own that has been rabidly gatekept from us to the point that you're effectively guilty of a hate crime for even mentioning it. Production quality is important only insofar that someone working outside the industry can't replicate it.

The problem with the Nerd Right is that they still carry water for the studios. Everything they put out will be bad to a varrying degree, but they keep on with the "What if this is good?" copium. Did we need someone to tell us that Mongo and Gargle would be bad? No. Do we need someone to wade through hundreds of hours of fan content to find the diamonds? Yes, but they aren't, except for a handful of "indie" recommendations (that are usually tied to promoted Youtubers who have their own controlled ecosystem).