The halftime show is a BIG part of the "Superbowl Experience" they market. The commercial slots before and after are a HUGE source of revenue.
If I was in marketing? I'd demand a 50% discount at a minimum after they announced the "talent" for it. Or pull out altogether.
The halftime show is a BIG part of the "Superbowl Experience" they market. The commercial slots before and after are a HUGE source of revenue.
If I was in marketing? I'd demand a 50% discount at a minimum after they announced the "talent" for it. Or pull out altogether.