Gamestop is not supposed to be the next netflix or something. They should be contend offering very good salaries to their store owners here and there and that's it.

This is a societal problem wrapped up in your last sentence and applies to a lot: Businesses, education, careers, and relationships.

Instead of being content with some measure of success, there is this constant push from the zeitgeist that there must be more of everything.

Everyone is told that what is there and what's been attained is not enough, you must seek more.

The ingratitude for "enough" is what leads to the tower of cards eventually toppling over.