It's the woke/globalist left trying desperately to dilute the definition of woke since it has been extremely successful in tagging their degeneracy. People hear that a game is woke and they are far more likely to move on rather than buy it, etc. No violent protests or riots no doxxing, just not being rewarded for pushing the Message everywhere anymore.

So you have a proper "left can't meme" situation, such as this guy doing everything he can to keep this artificial "meme" alive.