Every time they pump out a new Halo game, or a new Battlefield, or whatever CDPR puts out next, what do you think they are doing?

They are using the prestige of the brand's past (i.e., the hot girl) to lure people in who are desperate for good entertainment (i.e., the victims) to part from them their cash and infuse them with the woke mind virus.

It's the same concept, and we see it apply time and time and time over again. A really good example is Grand Theft Auto 6. Countless people will tell you that they cannot wait to play it, and that "Rockstar is anti-woke and only makes good games", though unbeknownst to the normies, almost all of the core Rockstar developers and producers who made all of the big sellers have either left the company or have been fired. It's a shell of its former self, yet people are convinced GTA 6 will be "peak Rockstar". It will not. They will be proverbially catfished into a woke game that may be mechanically competent.

The real question is: how many people lured into the trap will accept the woke mind virus and how many people will reject it?