“We are devastated though hardly surprised at G/O Media and Jim Spanfeller’s inability to run our website and their cruel decision to shutter it. Jezebel has been a pillar of fearless journalism and important cultural commentary since 2007 and made an indelible mark on the media landscape. The closure of Jezebel also underscores fundamental flaws in the ad-supported media model where concerns about “brand safety” limit monetizing content about the biggest, most important stories of the day—stories that create huge traffic because people read and share them. A well-run company would have moved away from an advertising model, but instead they are shuttering the brand entirely because of their strategic and commercial ineptitude. Jezebel was a good website,” the statement reads.
HAHAHAHAHAHAHA
They think people are gonna subscribe. The NY Times can only stay afloat by going total TDS (and thus adopting more of an infotainment format), but Jezebel's gonna get people to pay 10 bucks a month. Sure.