I was grocery shopping today and came across boxes of "Cracker Jill" in the store. They were "celebrating women in sports". I googled it when I got home and it appears their mascot is a transgender man in a wheelchair: https://www.crackerjill.com

It's rather wearisome seeing every single human being that's not a straight white man being constantly honored for something or another. I'm not a ConPro-type, but that's only the demographic responsible for 99% of modern technology and society.