We should use the media propaganda machines to broadcast messages about the dangers of obesity and sedentary life styles. It would be far more beneficial to public health than the campaign they are currently conducting. Seriously, given how susceptible these people are to propaganda, can you imagine how much good could be done if instead of broadcasting "be afraid of the virus" we were instead broadcasting "eat whole foods and live an active healthy life"? We need to harness this power and use it for good.