Most of these "holidays and months" are just made up by somebody on the spot. Then people agree and agree until it gets big enough to get acknowledged. By that point random corporations send out meaningless emails talking about it and then its sealed as a "thing."
I'd wager Gay Month was probably some big gay organization just said it, and then all the homos ran with it. Then the government tripped over themselves to acknowledge it.
Most of these "holidays and months" are just made up by somebody on the spot. Then people agree and agree until it gets big enough to get acknowledged. By that point random corporations send out meaningless emails talking about it and then its sealed as a "thing."
I'd wager Gay Month was probably some big gay organization just said it, and then all the homos ran with it. Then the government tripped over themselves to acknowledge it.