They copy cat and replace existing legit non profits.

Cars for Kids is a legit but very hard to find agency in texas, that spend most of the money they get helping poor kids get a better education who otherwise wouldn't get it, and the rest on simply surviving.

Kars 4 Kids is the rip off agency that spams most of the money they get into commercials into every marketplace that will accept them to help a small handful of elite rich parents save some money on private boarding school their kids would be attending anyways.

It's like the agency that pretends to help warriors that are wounded but instead spends most of its money suing into bankruptcy any non profits who try to help the wounded veterans or bring aid to warriors who need assistance because 'warrior' and 'wounded' belongs to them, and could cause confusion and divert donations that could be going to feed their lawyers and sue other non profits instead of helping injured veterans.

or "Wigs for Kids" that sells (sold? I think we pressured them into changing their policies with the help of panteen-pro V creating a temporary alternative agency and dumping money into putting the frauds at w4k on blast) the hair donated for a profit, pays their executives massive salaries and bought some crappy cheap synthetic wigs for a small number of kids to keep the operation going, vs crowns of courage, and a few other agencies who actually make good real hair (halo) type wigs for people doing chemo.