Kingdom Come: Deliverance II has pulled back on the censorship
(steamcommunity.com)
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It did not cost them anywhere near 10% of sales. It will make an enormous amount of money.
Lets say the cost is 200 milion. The investors expect at least 300 milion back so they need to sell about 6 million copies. If they lost 10% of sales that is 30 million out of the 100 million the investors expect as return on investment.
This is why a scandal like this can ruin a company.