52 "#Stand up to all hate (and protect our business interests)" - The real reason for this 'campaign' is that there are too many black people in sports and you're not supposed to notice. (twitter.com) posted 2 days ago by LastRights 2 days ago by LastRights +52 / -0 26 comments share 26 comments share save hide report block hide replies
Also, the blacks in the 90s (and 80s) were pretty cool. Pippen, Malone, Ewing, Miller... all had normal first names, and acted like normal people. It was a white sport being played by black players.
In the nineties we saw the ascendancy of rap music, which started to leak into mainstream culture. This became associated with NBA players.