A Republic, Not A Democracy (1966-Apr-18)
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I’ll have to go back and look, but I remember Tom Standage in his book (“ Writing on the Wall: Social Media—The First 2,000 Years”) describing one of the prominent Romans writing essays, sending them to his friends, and getting those friends to post those in public places around Rome.
There is very little new under the sun indeed.
In Rome there was a whole system for that kind of public advertising yeah. But in the modern day I would say it really started with newspapers and then bigger with radio.