Tractor Supply has gone woke. Haven't shopped there in over a year because their prices are higher (often by almost 50%) than their competition. That, and even the last time I was in one of their stores, they had stopped being what they were founded as (we sell tractors and tractor accessories), and had become Kitsch Mart. Yeah, it turns out their "new" CEO is the guy who ran Macy's almost into the ground a while back and got canned.