"That Forspoken chick is ugly." Fable: "Hold my beer."
(media.kotakuinaction2.win)
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It shows an ignorance of basic marketing.
Beautiful women trigger dopamine in the brain of men AND women. If you want people to buy your product, use a hot fucking chick to sell it. Sales 101. Remember that shitty Evony mobile clone or whatever they advertised with a smokeshow blonde in an evening gown (edit: Kate Upton), and made a shitzillion dollars?
There's an argument that companies are trolling each other with this "realistic beauty" garbage like a suicide pact, at least at first, but now these morons actually believe it.