Its probably the filthy weeb in me, but advertising in Japan just always seems 1000x better.
I was in Japan for about two weeks back in 2010. The advertisements I saw on the street, on the television, etc. were so much higher effort than anything I saw in America. The only time we get commercials that approach the level of thought and care put into them is the superbowl, and that has fallen off a cliff in recent years.
This ad for a breakfast drink was another one I saw. A short simple ad, and yet it doesn't ring hollow like the ones over here.
I don't speak Japanese, but it was obvious that even if the people didn't care about the product they were selling, at the very least, they tried to make it seem authentic.
We seem to be missing a lot of sincerity in our culture, and that's something I hope Japan doesn't lose.
The only time we get commercials that approach the level of thought and care put into them is the superbowl, and that has fallen off a cliff in recent years.
This exactly. Also wanna say I appreciate someone who can appreciate that their commercials are "high effort" instead of just going "haha japan is so fucking weird man look at those fucking WEIRD commercials amirite".
But that's exactly why I like them. They wanted to use a creative and high energy way to show off how cool the advertised products are, and I think they succeeded. It might come off as weird, but I think it comes off as sincere belief in their product.
That's why I respect and enjoy these Japanese commercials. Through the effort put into these ads, it's clear that the Japanese genuinely care.
I was in Japan for about two weeks back in 2010. The advertisements I saw on the street, on the television, etc. were so much higher effort than anything I saw in America. The only time we get commercials that approach the level of thought and care put into them is the superbowl, and that has fallen off a cliff in recent years.
This series of Fanta commercials have so much more heart in them than any Fanta advertisement in the states.
This ad for a breakfast drink was another one I saw. A short simple ad, and yet it doesn't ring hollow like the ones over here.
I don't speak Japanese, but it was obvious that even if the people didn't care about the product they were selling, at the very least, they tried to make it seem authentic.
We seem to be missing a lot of sincerity in our culture, and that's something I hope Japan doesn't lose.
This exactly. Also wanna say I appreciate someone who can appreciate that their commercials are "high effort" instead of just going "haha japan is so fucking weird man look at those fucking WEIRD commercials amirite".
They can come off as weird....
But that's exactly why I like them. They wanted to use a creative and high energy way to show off how cool the advertised products are, and I think they succeeded. It might come off as weird, but I think it comes off as sincere belief in their product.
That's why I respect and enjoy these Japanese commercials. Through the effort put into these ads, it's clear that the Japanese genuinely care.