There was a guy who has run a comic book store in Massachusetts for 30 years and he ripped into the industry and complained about how dc and marvel comics weren’t selling and said to quit it with the self inserts. Of course the marvel and dc writers attacked him and the lady that bullied Dan Didio into hiring more women at dc attacked him and EVS responded and said feminists have ruined comics and the good female writers are good because they understand that comic books are a male audience
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There is a lot more going on in the comics industry that is dragging it down than any one specific cancer.
For me personally, its that none of them are worth buying as they release. Nothing is gripping enough to have me coming back for more weekly/monthly, nor are most of them singular enough that I don't have to keep up with plural titles at once to maintain a story when I otherwise wouldn't care about Y or Z characters.
Both of these mean that comics are stuck in a "wait and see" limbo where I have to wait years for big Arcs to finish and then be compiled into their own contained volumes and I know its worth reading as a self contained unit. That last bit is important, because they've turned canon into such a fast and loose joke that comics are only worth reading with a foundational knowledge of a character and then using that for singular chunks instead of overarching mythos over time (which leads back to the lack of "on release gripping").
These issues hit the industry before you even get into the content itself, and have likely also been killing shop sales for quite some time too. Especially as the only thing they've done to staunch it is try and cater to Collectors with special covers and variants constantly to get that FOMO going.
None of that will get talked about much though, because its hard to defend from the industry's standpoint (so its easier to call the detractors virgin racists who hate women) and its not as clickbaity a topic (so the anti-woke grifters won't spend the time on it).
Eric July had a long video breaking that down but like you said it didn’t get as many views. As a kid in the 90s I read a lot of Spider-Man and I hated having to buy multiple books to follow a story. Especially on the budget of a 12/13 year old. Also the endless “collectors editions”. Like when death of Superman came out so many people bought it thinking it was going to be worth a ton of money one day. I think the whole feminist crap and the rejection of the core audience is more of a straw that broke the camels back situation
The only way to get self contained stuff is to break away from the sprawling interconnected universes and hit up creators that have a story to tell rather than a franchise to maintain. The more independent stuff doesn't suffer from this problem. DC and Marvel have dug their own grave by creating such an incestuously interlocking set of series, all set in the same universe.
The unfortunate part is that much of the non-DC/Marvel stuff has broken away so much that it falls under a completely different label, which is "graphic novel." Which are often sold at bookstores much more readily than comic shops.
I still love the little that remains, like The Darkness, but they are too small scale to really make many blips on the radar. I mean, that one had two games (one of which is the best cinematic game in existence, Sony go take notes), with its parent universe Witchblade having a tv series, anime, manga, and novel in Japan. And literally no one has probably heard of it.