Barbie will make money. I went to the theaters to see Mission Impossible and the parking lot is swamped. All the high school and college aged girls have been filling th theater for days to see Barbie. Dressed in pink, all dressed up. Dragging their boyfriends, with super betas showing up to watch it on their own. I have ladies on Facebook who are posting all about it, mothers with daughters, random gals. They are showing up like it is Twilight.
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Of course it will, it had a very fantastic marketing campaign that was very misleading about the contents of the film, with only subtle hints at just how bad the rot really was. It's going to make a lot of money, but it's also going to cause a lot of anger and strong disdain for the Barbie product, and the studios that published this film.