If you've got a couple of minutes to indulge me, have a look at the following link and then come back with who you think had the greatest decline in SMV.
My call is Kim Novak - she was like a high 9 - but hit the wall like a ripe tomato fired from a crossbow.
And in general the Men seemed to have fared much better. And note I think Raquel Welch is photoshopped.
And it doesn't seem to help - if anything it makes them look like they've taken a trip to the Uncanny Valley