As we get closer to Christmas it always gives me a chuckle to see the usual articles that bashed Hallmark movies for being too white, too straight, or "promoting the idea of a heteronormative reality" (yes they actually said that in one). Another stupid comment made was one writer complaining that the black people in the movie were too happy. Basically typical screeching over a Christmas movie with happy white people. Since Hallmark has bent the knee to lgbt activists (which I'm sure won't be enough for them) they have set their sights on Great American Family Channel which was started by the former CEO of Hallmark who said that he wanted family friendly faith based movies. I enjoy sappy Christian movies and I've recorded some of their stuff just to support them.
But the larger issue is that the CEO of this channel saw there was an audience of traditional minded Christian women who don't want to see certain things in their movies. Sounds like common sense. Same thing if you had a show that was immensely popular with gays and you decided to cater to that audience (I guess that Rupal Show?).
My biggest issue with a lot of modern entertainment is this notion of listening to people who don't even watch your product. I remember when that whole same sex commercial they took off Hallmark that started the controversy this lesbian activist actually said she doesn't watch the channel but still complained that it lacked diversity.
Imagine how the gaming world would be if at the very beginning a CEO told Anita Sarkessian or Zoe Quinn to go pound sand or if someone at Marvel comics asked these feminist writers what evidence they had that made them think there was a massive untapped market of female comic book readers. The She-Hulk writers seem like the perfect example of people who didn't care about "nerdy things" like a comic book and only cared when nerdy things became trendy then they infested the hobby.
I will say on the bright side the Great American Family Channel seems to be doing very well with the ratings. What a shock. Appeal to the people who actually like your product.
We cancelled our hallmark package last year and added GAC.
We got tired of seeing the typical globohomo shit that hallmark started pushing.
As to your point, why do these companies bow to people who don't even use their product?
It would be like if vegan companies started listening to BBQ blogs and youtubers
Exactly. I like GAC and it’s clear they understand their audience. Also some people from hallmark joined them. Plus they have classic tv shows