It's because they crave meat and know deep down that it is the superior source of nutrition and flavor. Attempting to mimic it with their soy products is a failed attempt to placate their hunger and keep them from abandoning the diet altogether.
Gateway drug for getting non-vegans into the lifestyle. If they can dupe the normal omnivores into eating soy/plants on a regular basis and treating it like it's meat then they can reduce reliance on farmed meats and SaVe ThE eNvIrOnMeNt. Never mind that the farming that produces the soy products pumps more toxins into the environment via weed killers and kills tons of critters that nest in the fields during the growing season once harvest happens.
Because if they ever make it work, it's a huge potential market. If you're the only company in the world who can use the "I Can't Believe It's Not Steak" trademark and everyone knows it lets them get everything they like about eating steak as often as they like, you are going to be a very rich person.
Why does vegan food try to pretend to be meat? Why not just embrace what it actually is?
It's because they crave meat and know deep down that it is the superior source of nutrition and flavor. Attempting to mimic it with their soy products is a failed attempt to placate their hunger and keep them from abandoning the diet altogether.
Gateway drug for getting non-vegans into the lifestyle. If they can dupe the normal omnivores into eating soy/plants on a regular basis and treating it like it's meat then they can reduce reliance on farmed meats and SaVe ThE eNvIrOnMeNt. Never mind that the farming that produces the soy products pumps more toxins into the environment via weed killers and kills tons of critters that nest in the fields during the growing season once harvest happens.
Is a lot like feminist designed movie/ book characters, is not enough for them to be good, they need to be better then men.
Because human instinct/nature/design still shines through even the densest of skulls.
Because if they ever make it work, it's a huge potential market. If you're the only company in the world who can use the "I Can't Believe It's Not Steak" trademark and everyone knows it lets them get everything they like about eating steak as often as they like, you are going to be a very rich person.