Target puts a disclaimer on dads.
(media.kotakuinaction2.win)
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I am not sure what it is supposed to mean. I'd naively read it as "embrace your inner dad, buy our garbage for yourself as though you were a dad".
More like, “everyone’s a dad, forget having a day celebrating actual Father’s Day.”
That's exactly what it is. "The term dad is meaningless, fathers are unimportant, men should not get any recognition for anything ever. Consume product."
consume
Embrace your inner Dad.
Go get some fucking work done around here.
And go make some fucking money, you loser.
You can see the kids on Saturday for two hours.
Probably it means "single mothers are such heroes, being both your mother and your father, so buy her some of our crap".
Its so that all the jogger americans who grew up without a dad don't feel left out.