I have been banging this drum for awhile, good to see others are getting it.

Lore works in Dark Souls because it's unobtrusive, it's there if you want it.

The problem is when games mistake revealing lore for plot. Lore is not plot and if your story consists of dumping lore chunks every 20 minutes you do not have a plot. This is a much bigger problem in modern fantasy writing though where story does matter. I have edited so many manuscripts that are basically "Here's my world building and here's where it gets revealed to the reader bit by bit over the next seven novels..."

I have been banging this drum for awhile, good to see others are getting it.

Lore works in Dark Souls because it's unobtrusive, it's there if you want it.

The problem is when games mistake revealing lore for plot. Lore is not plot and if your story consists of dumping lore chunks every 20 minutes you do not have a plot. This is a much bigger problem in modern fantasy writing though where story does matter.