They did that mind manipulation crap, everything is "on sale" we just marked all the prices up 50% then offered a 50% off sale.

They do it because it works on normies. Kohl's is particularly brazen about it but it turns out that not engaging in that kind of fuckery puts you at a disadvantage. There was a relatively well known case of someone using the lack of manipulation as a pitch and it bit them in the ass.

They did that mind manipulation crap, everything is "on sale" we just marked all the prices up 50% then offered a 50% off sale.

They do it because it works on normies. Kohl's is particularly brazen about it but it turns out that not engaging in that kind of fuckery puts you at a disadvantage. There was a relativity well known case of someone using the lack of manipulation as a pitch and it bit them in the ass.