didn't Disney buy Marvel and SW because fairy tales were unpopular with boys and they wanted to reach the boy market?
It may be a rhetorical question but it is an important one to address for people who still don't understand: Disney knows that boys don't like romance flicks, and that isn't the intended demographic.
The idea is that they can reshape how people view romance through the alphabet soup lens. If majority of the major brands and franchises out there in the zeitgeist is owned and promoted by Disney, even if people stop engaging, it's all still there. If majority of the major romance properties out there are alphabet-adjacent, it's all people will have to consume (unless they stick to legacy media).
As mentioned in prior posts, it's not about the generation who knows, it's about the generation who does not. Eventually the next generation who grows up only knowing about alphabet soup nonsense and being inculcated with it at every turn in every aspect of their life through any forms of cultural engagement will see it as "normal".
That's the ultimate intent. It really isn't about the money, it's about the message.
Look at DLC. The generation that scoffed at horse armor is now middle aged. The current generation of gamers, the ones born into a world where DLC has been fully normalized? Yeah, these kids are asking for virtual currency for Christmas.
Excellent analogy. Even to this day I see some of the people talking about how X game or Y game doesn't have a "Battle Pass" (and I still don't understand what a "Battle Pass" is -- I think I recently watched a LevelCap video where he explains you pay for it and it allows you to unlock content? So it's paid DLC with content you can't even use until you unlock it?) and how they wish X or Y game had a "Battle Pass", or how that game updated its "Battle Pass" with more content.
The idea that you pay for what I assume is a season pass but lock-gates all the content behind a grind is absurd. It's one thing if it's story-related content with unlockables via natural story progression, but it's just paid content gated behind a grind. Yet people are okay with this. So yeah, it seems we've come a long way from the outrage over horse armour, to people now looking forward to a "Battle Pass" where they can pay a premium fee to grind for content they can't use but paid for.
I didn’t find out what a battle pass was until Diablo 4. My first reaction was “oh, this is that thing deep rock galactic gives you for free”. Like you, I can hardly believe this shit is real. It’s so transparently scummy. The “content” on offer is the most anemic pretext imaginable for their brazen monetization. Other than DRG, the only game I’ve seen doing the battle pass remotely well is Helldivers 2.
It may be a rhetorical question but it is an important one to address for people who still don't understand: Disney knows that boys don't like romance flicks, and that isn't the intended demographic.
The idea is that they can reshape how people view romance through the alphabet soup lens. If majority of the major brands and franchises out there in the zeitgeist is owned and promoted by Disney, even if people stop engaging, it's all still there. If majority of the major romance properties out there are alphabet-adjacent, it's all people will have to consume (unless they stick to legacy media).
As mentioned in prior posts, it's not about the generation who knows, it's about the generation who does not. Eventually the next generation who grows up only knowing about alphabet soup nonsense and being inculcated with it at every turn in every aspect of their life through any forms of cultural engagement will see it as "normal".
That's the ultimate intent. It really isn't about the money, it's about the message.
Look at DLC. The generation that scoffed at horse armor is now middle aged. The current generation of gamers, the ones born into a world where DLC has been fully normalized? Yeah, these kids are asking for virtual currency for Christmas.
Excellent analogy. Even to this day I see some of the people talking about how X game or Y game doesn't have a "Battle Pass" (and I still don't understand what a "Battle Pass" is -- I think I recently watched a LevelCap video where he explains you pay for it and it allows you to unlock content? So it's paid DLC with content you can't even use until you unlock it?) and how they wish X or Y game had a "Battle Pass", or how that game updated its "Battle Pass" with more content.
The idea that you pay for what I assume is a season pass but lock-gates all the content behind a grind is absurd. It's one thing if it's story-related content with unlockables via natural story progression, but it's just paid content gated behind a grind. Yet people are okay with this. So yeah, it seems we've come a long way from the outrage over horse armour, to people now looking forward to a "Battle Pass" where they can pay a premium fee to grind for content they can't use but paid for.
I didn’t find out what a battle pass was until Diablo 4. My first reaction was “oh, this is that thing deep rock galactic gives you for free”. Like you, I can hardly believe this shit is real. It’s so transparently scummy. The “content” on offer is the most anemic pretext imaginable for their brazen monetization. Other than DRG, the only game I’ve seen doing the battle pass remotely well is Helldivers 2.