White Guilt - it put Obama in the WhiteHouse despite his record of being a senator famous for blowing guys while on cocaine.
8 years of Bush helped a lot. And lest you forget: McCain was the other option.
Now I'll agree that in retrospect, McCain almost certainly would have been much better because he would have only been utterly incompetent and corrupt, whereas Obama was all that and also actually evil as well. But at the time it wasn't as obvious.
Most people did not know shit about Obama, liked the novelty of him being black, and there was also a MASSIVE backlash against tradcons bitching about media that offends them that inflicted damage against the right that we are STILL recovering from to this day despite the fact we began said recovery when the regressive left got exposed in 2014 via Gamergate.
8 years of Bush helped a lot. And lest you forget: McCain was the other option.
Now I'll agree that in retrospect, McCain almost certainly would have been much better because he would have only been utterly incompetent and corrupt, whereas Obama was all that and also actually evil as well. But at the time it wasn't as obvious.
I'd argue Obama was quite competent at doing what he really set out to accomplish. (and not what he ran on)
Most people did not know shit about Obama, liked the novelty of him being black, and there was also a MASSIVE backlash against tradcons bitching about media that offends them that inflicted damage against the right that we are STILL recovering from to this day despite the fact we began said recovery when the regressive left got exposed in 2014 via Gamergate.