Its amusing how forgotten about this tactic was.

Back in the "pre-culture war" days the good ol' MRAs learned the hard way that you either capitulate to their labels (and then lose) or you own it and they are left completely unable to comprehend someone doing that. There is a reason why "misogynist" really fell off despite Feminism still going.

I mean, most of the MRAs didn't learn that lesson and that's why they failed at everything but for a lot of us it was a solid awakening to carry into the new political climate.