Do you guys remember when the majority of the challenge with a fancy new game was finishing it? It's one of the things I find quite striking about this cancerous 'modern game design'. It's almost like with advertising online where the goal isn't to engage you with something genuinely interesting it's to practically force you to at any cost to keep you clicked onto something or watch something.
So as long as big studios see numbers go up and their player count being maintained, they're happy. Doesn't matter to them if they get 100,000 negative reviews on steam they'll just chug along going "Well those people might all be complaining but we've got 300,000 players durrr". Which is another example of how people who don't fucking play video games have taken over this industry.
The first descendent and once human seem to be classic examples of this mentality and explains to me at least a bit of why the studios refuse to give a shit. No peasant, how dare you demand good gameplay in a game, you're supposed to become a mentally ill skin addict and grind for hours to keep our numbers up or pay us money if you can't be bothered doing that.
Oh and of course I can't forget the cancer that is skill based matchmaking.
They print money with those games so much of the time that it's worth it to their business. Go look around any of that type of game that is multiplayer. See how many paid cosmetic objects other players are using. There's enough cosmetic MTX stuff visible in an average lobby to have bought a $70 game ten times over.