Refuse is a really spot on word choice. I think it's indoctrinated team/role training stuff. People are taught on a basic level that cheerleading is the key to the greatest system of governance ever conceived (even if they don't believe that system has been implemented correctly yet).
On an even more basic level we have hereditary clan/family instincts that are abused to psychologically enter people's clan/family and invoke protective and cooperative behavior from them.
In my opinion, the person's idea of the invading figure, a politician, a brand, a mascot, or more, become similar to a tulpa, since a part of the host's mind is essentially being hijacked to simulate the concept in a personified social context. Eventually these ideas are associated with their own complex and adaptable rationale and agency inside of but separate from the mind of Timmy the consumer.
Things like Coca Cola and Trump and Mickey Mouse expand into detailed and functional partitions in the brain in an exploitation of certain neurological tools that we evolved delicately over generations to allow us to hate our competitors and emphasize with our friends and family.
Refuse is a really spot on word choice. I think it's indoctrinated team/role training stuff. People are taught on a basic level that cheerleading is the key to the greatest system of governance ever conceived (even if they don't believe that system has been implemented correctly yet).
On an even more basic level we have hereditary clan/family instincts that are abused to psychologically enter people's clan/family and invoke protective and cooperative behavior from them.
In my opinion, the person's idea of the invading figure, a politician, a brand, a mascot, or more, become similar to a tulpa, since a part of the host's mind is essentially being hijacked to simulate the concept in a personified social context. Eventually these ideas are associated with their own complex and adaptable rationale and agency inside of but separate from the mind of Timmy the consumer.
Things like Coca Cola and Trump and Mickey Mouse expand into detailed and functional partitions in the brain in an exploitation of certain neurological tools that we evolved delicately over generations to allow us to hate our competitors and emphasize with our friends and family.