Suicide Squad will get coverage because Palworld is mainly big on PC. Yes, it's on Xbox, but their market share is in the toilet. You'll hear about Suicide Squad because it's a dumpster fire and because WB is already pumping money into having it covered. The new TV spots are cringe as fuck.

You should be more concerned with Palworld's success coming from an almost accidental direction. They were just winging it but stumbled onto a great formula for fun and a solid gameplay loop. A lot of indy games that pull this off tend to either collapse under their own weight or get bought out. With the game being built as a kind of punk project with an admittedly undertrained team, the temptation is going to be strong.