December isn't just about Christmas or if you're in the upper hemisphere freezing your balls off because you forgot to wear gloves and a thicker coat, also looking back at the year and taking stock.
Starting from the least woke and more extremely bad management, we have Chinese vtuber agency AuroraliveVR that operated like gangsters (so typical Chinese company) and they've lost 41 English vtubers leaving them only 2 which seem out the door too.
Then there is Project Veritas this year where I'd say less woke more corporate in that they didn't want to go against Pfizer same as Fox with ditching Tucker Carlson because he was digging too close to the truth.
Now to the wokies, the big highlight is Budweiser for just how publicly they failed and actually got the conservatives to act effectively in boycott, Target also deserves a mention. Disney for how they seem to be constantly slipping down the hill into obscurity. WB that owns DC might be close but ironically the Hogwarts Legacy drama seems to have given them a life raft when they needed one. Another mention is Creative Assembly that seems to have summoned their Sega masters to bitch slap them after their waste of money on woke projects.
There's too many to list from OpenAI, Unity, Amazon and the disaster that was Rings of Power, which notable ones do you think did the most self inflicted harm this year?
I'm gonna give an honorable mention to Unity, who managed to get the whole indie scene doubletaking with a per install fee.
That disrupted their customer/developer's business models so badly that some were looking at pulling products from storefronts to avoid fees from the new retroactive fee structure.
Whole swaths of games built with Unity would have become unprofitable retroactively, with fees upwards of 40,000 dollars set to land on some developers.
There's a reason the ex EA greedhead CEO lost his job there, and that was how spectacularly he spiked Unity.