It's an attack on all fronts. Hard to stay neutral if you're a corporate suit and the media is attacking you. Now you're pressured by both ideological zealots who have infiltrated your company, in addition to the ones on the outside, plus your greedy executives above you that just want the media attacks to stop. Jezebel was a part of that holistic strategy.
They represented the "feminist" sentiment, which is still very much in vogue with "corporate culture".
Still several more heads of the hydra to slay like The Mary Sue, XOJane, etc. But they specifically attack things in lock-step to generate the appearance of broad consent and large interest.
It's an attack on all fronts. Hard to stay neutral if you're a corporate suit and the media is attacking you. Now you're pressured by both ideological zealots who have infiltrated your company, in addition to the ones on the outside, plus your greedy executives above you that just want the media attacks to stop. Jezebel was a part of that holistic strategy.
Was Jezebel really that big, though? It was a boil, at best.
They represented the "feminist" sentiment, which is still very much in vogue with "corporate culture".
Still several more heads of the hydra to slay like The Mary Sue, XOJane, etc. But they specifically attack things in lock-step to generate the appearance of broad consent and large interest.