“We have always been focused on ensuring that LEGO play was for all children, but within the recent years we have focused more on putting systematic processes into place to ensure LEGO products and marketing be as inclusive as possible,” said Julia Goldin, Chief Product and Marketing Officer Lego Group, in a statement to USA TODAY.

It’s always women pushing this crap

A global survey commissioned by the Lego Group in October 2021 found that attitudes regarding children’s activities and future goals continue to be unequal and constrained by gender biases, prompting the company to announce the production of gender-neutral toys.

We have to social engineer kids because they actually act according to inherent biological development!

But girls expressed this stronger than boys. For example, 82% of girls agreed that girls can play football and boys can practice ballet, compared to 71% of boys. And 42% of girls said they worry about being made fun of for playing with a toy typically associated for the other gender, compared to 71% of boys — a fear often shared by parents.

Righttt because women totally “play football”! Imagine paying for this survey that doesn’t actually help sell toys.

“Girls are more likely to consider a wider range of jobs versus boys,” Madeline Di Nonno, president and CEO of the Geena Davis Institute, told USA TODAY. “The girls are ready, we just have to get out of the way

As always it’s about propping up women in spite of men.

“We measure and report on the progress on the share of women globally and set annual targets for share of women at Director level and above, i.e women in executive positions.”

It also states, “Diversity is the visible and invisible dimensions that make each of us unique. We want our organization to reflect the diversity of the world we operate in and seek to inspire. Currently we focus on gender, ethnicity, LGBTQIA+ communities and people with disabilities.”

Feminism created the troon cult, remember that everytime you see Riley Gaines crying about strong men while also propping feminism.