That's not some new woke idea. Its basically been the norm for most of, at least, the last century.

Villain goes from likable to unredeemable entirely based on if he does meanie things directly to women. If he starves them to death in a mass scale, its fine as long as we don't get a sad shot of a dead one. But if he slaps one, he is super evil.

Its the same "women and children" needing to be protected idea, but now we are a century into "women don't need protection, except you still have to bigot" so it seems to make less sense.