If you don't know what this is, Hershey in canada made a stupid ad for "women's day" with a tranny in it. The Daily Wire hosts made a lot of fun of this, and rolled out a rapid response offering to sell a "Jeremy's Chocolate" supposed alternative to "woke chocolate". This was modeled to look like a repeat of their "Jeremy's Razors" company, which they made to spite a razor company that loudly quit advertising on Daily Wire as a woke virtue signal. They used the same ad style with Jeremy Boreing doing his little "wannabe god king" routine.
So this is their product page. It's $7 for a 1.5oz bar of chocolate. So how much does the same product from Hershey's cost? Only $1.20. That's an insane markup. I just put a single chocolate bar into checkout. It's USD $12.53. For something I can get for $1.20 at the store. It's more than 10x the price.
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Asking conservatives to pay $7 for a product that widely retails for $1.20 is just taking advantage of and cheating your customers. I haven't priced out Jeremy's Razors, but I'll assume they are competitive. This is not. This is an exploitative short term cash grab, not an attempt to build a new brand or make a competing product. It's just trying to get themselves rich by exploiting a political movement. That's grift.
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The Daily Wire is not a public company. It's a private for profit corporation owned by Ben Shapiro, Jeremy Boreing, Caleb Robinson, and Farris Wilks. Giving them lots of money doesn't "support the cause" it just boosts their net worth. If the company was taken public, that would be a different story, but as long as it's a private for profit company, it exists to make its owners rich more than anything else. Nothing wrong with that as long as they offer an actually competitive product.
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I think the whole "Jeremy Boreing as god king" bit is stupid. I think they put him as the front man on these side hustles because he has nothing to do, unlike Shapiro who is churning out content. Jeremy Boreing comes across as effeminate to me to the point of almost seeming homosexual. Him trying to act like a cross between James Bond and Donald Trump doesn't work at all.
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If you don't know the logistics of how Daily Wire can launch a chocolate product in 24 hours, it is simple. You know how Costco has the Kirkland brand, and how supermarkets have their own "store" brands? Factories that produce products will wholesale those products out with the buyer's branding. China is famous for this especially since nobody wants to buy Chinese branded shit. (though China got better at fake branding and now dominates Amazon, for example) I would bet that all the chocolate factories in the US are already owned by brands. So basically all the Daily Wire did was contact a chocolate wholesaler and set up a contract to buy chocolate in bulk for a discount where the factory will print and package using the Daily Wire's branding. We have no way of knowing what the source of this chocolate is unless they admit it. It could be coming from China for all we know. It should be pretty obvious that DW is paying much less than $1.20 per bar, though.
The Right has to put up with a lot of grifters because the "establishment" doesn't serve us, and for now, we are a niche market which lacks the ordinary competitive checks and balances are more highly competitive market would have.
My main problem with Jeremy's Chocolate is that it is fundamentally disrespectful to charge people an insane markup 583% over Hershey's retail price, and then try to market it as "stick it to the wokes! support conservative business! we're building alternatives!" No you aren't. Stop lying. You're taking advantage. Fuck you.
Definitely not. D2C is way way more expensive than shipping palettes to chain distributors (grocery, gas stations, pharmacies). One step down you still have cases, dozens and dozens of bars to one location.
Every single box going out with a different label and different tax nexus rules and potentially different shippers. You've got obvious scammers and people legit not getting stuff they ordered, and it's hard to do the right thing on one side without doing the wrong thing on the other side. Some pay with Paypal. Some direct with Visa/MC, some with other cards with different cuts off the top. Everything needs a box and padding and you need pickers and, honestly, it's why any company big enough to avoid selling direct does. Even big company "stores" that offer online direct to consumer shopping such as Microsoft actually farm it out to folks like Digital River.
$7 for chocolate? Yeah, too much, but maybe half of that number is there because of a lack of a more streamlined distribution network.
DW is passing shipping costs onto the customer, $5 shipping on a single $7 bar, so none of your arguments about supposed efficiencies in shipping costs apply. DW is making additional profit off of the shipping.
> thinks the costs are just shipping
It's amusing how little you actually know about logistics.
You're an idiot, your prior comment was stupid, and the fact that you came back at me with a pathetic attempt at pretentious condescension means we are done here after I shit on you
I just put a single chocolate bar into checkout. It's USD $12.53. For something I can get for $1.20 at the store. It's more than 10x the price. So don't cry to me about how hard it is to put something in a box and then drop it in the mail.
It absolutely is not. It is more profitable by far. The reason everyone does not do it is because you can't move nearly as much product that way. Real estate on retail store shelves is still very powerful. My GF works in the game industry and their online store sales are more profitable for them by far (and yes, they sell physical products), but they need retailers to move large volume because most consumers still buy shit at stores and not online.
The retailers demand, and get, a very large cut in exchange for the market power they possess. (access to consumers) Hell, this is Costco's whole business model.
No shit DW has to pay for "fulfillment", idiot, those costs are not high. Every person who has ever sold something on ebay has done it themselves. Shipping labels are automated and electronic. Putting something in a box and slapping a label on it is minimum-wage-tier work. The cost to DW per item is very low, to the point of being insignificant at scale.
And you're also wrong, and a total idiot. Do you even use the internet? Virtually everyone sells direct. The rare few who don't, primarily don't because their business model is heavily invested in retailers, and they have contracts with those retailers to not compete against them by selling direct, or by doing so only at prices that are far higher than the retailers. (Hersheys for example)
Automated, idiot. Stop trying to pretend this isn't a solved problem. Have you ever bought something online before? It's literally on the screen when you check out.
lol nope.
No, that's not true at all. It's an extremely rare issue that only became famously bigger with Amazon when they decided to be super lazy about it and invited people to scam them.
Yeah and it's tiny, about 1%, with some a little higher, and if the retailer doesn't like that, they don't have to allow it as an option. DW only allows normal credit cards, not shit like Paypal, which you didn't bother to look up.
Lots of companies subcontract lots of things for lots of reasons. Your argument is idiotic. "They don't do it because it's SO HARD OMGGGG". Oh? Then if it's too hard for big bad MSFT, why isn't it too hard for "Digital River"? Because the answer is that it's not hard.
And you're also wrong. As a consumer, I shop online all the time, and it's pretty universal that I can buy anything online, direct from whoever is selling it.
DW can easily do fulfillment themselves. If the factory they are buying from offers to do it for them at a competitive price, or some other contractor will do it, they might just go with that to save themselves the hassle of setting it up themselves, particularly since this is a one-off and not a sustainable product.