Something that I was thinking about seeing the reaction to the Dead Space remake (TDLR for my opinions on the game, looks alright but an inferior version of the original which you can buy cheaper).

I've seen more and more that media we term as 'woke' (which most of the time we are right about but a few false flags here and there) getting dismissed as us applying our political biases onto a product because of who made it, the characters being displayed etc than valid criticism of an inferior product usually belonging to a franchise that was usurped than built up.

We're risking the same issue the left did with Nazi and racist where it was overused to such a degree it became easy to dismiss. The best way to counter this really is just go tldr than just say 'It's woke'. Quick points to highlight issues (e.g. the writing is terrible, the sound design is poorly utilised) than writing a paragraph to explain your point. If people then respond you can go deeper if they're not being asinine (you only hate it because she no longer has big boobs etc)

So I'm not a hypocrite in this example, TDLR: We're overusing 'woke' that we risk being dismissed easily.