Another option is competitive appstores. I already use F-Droid for most of my app downloads, because most of the apps I use are open source. Naturally that specific store might not appeal to everyone, there is a vacuum forming in the Android app market.
Or apps become worthless.
Apple and Google have been censoring so much, at some point they'll reach critical mass and people get used to using the browser.
Another option is competitive appstores. I already use F-Droid for most of my app downloads, because most of the apps I use are open source. Naturally that specific store might not appeal to everyone, there is a vacuum forming in the Android app market.