This tactic was apparently pretty common in Soviet Russia too. They make things intentionally ugly to demoralize people, making them easier to control. It certainly explains the brutalist architecture of the Soviets, and the modern push to promote bland and ugly everything over beauty. It also hints at their philosophical leanings. Pursuit of beauty parallels the pursuit of perfection, which requires prioritization of truth above all else. These people are antithetical to truth, pursuit of perfection, beauty, and self improvement. They're liars, and hate everything that is true and good in the world.