I'm watching the newest Netflix show, Shadow and Bone. It's YA fantasy, based on books. I read most of them and I have an opinion on them. Basically, the author used to have some nice ideas, but then it all devolved into typical teen girl fare.
But what Netflix does is so typical of what happens with shows and movies now. The main character in the books goes through this long period of being a fish out of water. An orphan girl suddenly becoming a powerful person, living in the royal palace. Everyone is superficial and a total backstabber, they make fun of her. They have gone through the same kind of rigorous training through abuse, but nobody tells her, so she feels she is worse than them.
Then in time she finds her place, and it turns out everyone else also felt those things.
In the show everyone, except like one girl, automatically accepts and loves her, but then mean people are... RACIST, because she is half their world's equivalent of Asian in the show (she was 100% white in the books).
Why do these people always, always trade universally understandable human emotions for in-your-face, comical Muh Racism? It's not like she would have suffered any less if they went with everyone being a catty bitch to her.
It almost feels like the creators don't understand human beings have feelings other than oppression. Like you can be lonely even if you are not coloured. You can be an outsider without having the gays. You can have limited opportunities without having a vagina.
But that's too complex for them. Too much thinking.
That's a fine example of when it happens the first or second time.
But you completely skipped over my examples of Marvel, DC and gaming companies who have been doing it for the past decade now and have only saw profit margins shrink drastically on new products, especially the comic book industry.
In gaming, the only major profit movers are digital recurring spend (i.e., cash shop or loot box items). Product sales (other than Nintendo) are in the absolute gutter, and they're trying desperately to hook people on subscription based models.
As I said in my previous comment, the whole "dumb execs, lol, they don't know any better" works the first couple of times as an excuse, but when this has persisted for nearly a decade and the results are mass amounts of people either tuning out, dropping your product, canceling the subscription, or boycotting to the point where the revenue keeps dropping, and eventually profits follow suit, you can no longer use the "dumb execs just don't know, lol" excuse.
Another perfect example is WWE. All their SJW pandering has not resulted in more engaged fans, it's resulted in less. Fewer and fewer people are tuning into their weekly shows. Idiots keep using the excuse "b-but muh streaming WWE Network" which also has an abysmally low amount of subscribers. In fact, if you combine WWE Network subscribers and their weekly TV show ratings it's still LESS than what they were getting during the Ruthless Aggression era.
Even before the Plandemic, ticket sales were WAY down compared to previous eras. Back in the day you used to find normal folk walking around and about town with Austin 3:16 or The Rock t-shirts. Heck you would even occasionally see some 619 or Cena t-shirts during the mid-aughts. These days? Despite the WWE pushing people like Becky Lynch to the moon, you'll be lucky to find a non-wrestling fan who even knows who she is, much less will you spot average people around and about with a shirt on.
Long story short, the "they're doing it for the money" excuse doesn't hold water when you actually compare the quarterly finances of any of these woke companies. No one who has jumped into that poisonous pool has actually come out of it bustling with profits.
You can take a look at most publicly available financial sheets and compare the quarters from before a company went woke to after they went woke, and the numbers usually speak for themselves.