The Army Bet $11M on The Rock and UFL Ginning Up Enlistments. It May Have Actually Hurt Recruiting Efforts.
The high-dollar, high-profile deal likely didn't lead to a single new Army recruit and may possibly have had a negative impact on finding new enlistments, internal documents and emails reviewed by Military.com show.
They paid The Rock and UFL $11 million, and he didn't even make as many social media posts as he agreed.
I don't know how they came up with a negative number here, but they found a way.
Excellent. More and more people are tuning out.
They can't advertise to their target audience because they've been captured by a Chinese platform, what a shit show. If they push for something major like a regime change in Iran, it's going to be a huge disaster.
Part of zoomers not watching live sports is probably because they don't watch broadcast TV, and there's no option to watch live sports for free online that's as simple as Youtube or Tiktok and allowed on the app stores.
Zoomers don’t watch sports for the same reason they don’t watch movies or television, let alone read: tiktok brain. Short form video content is like concentrated sugar for your mind. It’s horrible for your mental faculties.
I’ve done it before. I’ve gotten stuck in the video shorts blender on YouTube. It’s an insanely deleterious experience that impacts your brain for hours. I can’t imagine what happens to kids with still-developing brains.